HPOC Marketing / Roche Diagnostics

HPOC Marketing is a division of Roche Diagnostics. The four triangles of the HPOC logo are derived from the Roche carbon ring logo (see above). Imagine it breaking apart and rotating out to form the HPOC cube.

Crossroads Financial Services Inc

A financial planning company concepted on the crossroads of life with the setting in the crossroads of rural Wisconsin farmland.

The College Store

A service that assists students in preparing for testing, choosing the right college, getting funding, getting accepted, and choosing the right major.

Rivergirl Rocks

Situated on a wide rolling river,
Rivergirl Rocks is a crafting company
that specializes in mosaic creations
with glass “rocks”.

Rush Homecare Network

A division of Rush Presbyterian St. Luke’s in Chicago, Illinois, the three-fold relationship

between patient, visiting healthcare staff and hospital facility are represented in this graphic plant. The corporate color, green,

is at the core of the design.

Write Works

Maureen Waslicki is an independent writer working with businesses, corporations, non-profits and publications throughout the Midwest. After four years in business, she was looking to redevelop the look of her company with a fresh logo and collateral material.

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Allan’s Electrical Service

Logo for a licensed electrical company.

Arvada Colts Baseball

An elite summer collegiate and amateur baseball team located
in Arvada, CO.

School District of New Berlin

Expect Excellence embodies the guiding principles of this leading school district’s character. Their ideals were reinforced with a new logo to bring them from Ye Olde Schoolhouse to a modern, forward-thinking organization.


An accessory company featuring lip gloss necklace pockets for kids.