Basali´ Inc

The Basali´ identity suite maintains the branding graphics consistent with the packaging system and collateral graphics. Black and tones of silver ink on shimmery stock provide a sophisticated and elegant background for the Basali´ spa, school and corporate communications.


Water and sound waves concept based on the ocean and pool culture of southern California was developed for the corporate identity materials for this Los Angeles metro area TV station. Large folder and envelope also used for sales materials.

Lip Lockets

Lip gloss necklace pockets for kids. Featured hot colors represent the young audience. The envelope and business card sleeve are vellum. The business card folds in half and is also the source glued around the letterhead and envelope.


Rexnord provides power transmissions, bearings, and aerospace and specialty components to the manufacturing industry across the globe. They recognized a need to step-up their corporate identity materials.

Roche Diagnostics

HPOC Marketing is a division of Roche Diagnostics which offers diagnostic tests and integrated healthcare solutions.
The blue band is the corporate color of the Roche branding and, likewise, the HPOC logo is based on shapes found in the Roche carbon ring logo.

Rivergirl Rocks

A crafting company that specializes in mosaic creations with glass “rocks”.

Write Works

Maureen Waslicki is an independent writer working with businesses, corporations, non-profits and publications throughout the Midwest. After four years in business, she was looking to redevelop the look of her company, Write Works LLC, with a fresh logo and collateral material.

Crossroads Financial Services Inc

A personal financial planning company whose branding is based on the concept of the crossroads of life with the setting in the rural farmland of Wisconsin.

Pediatric Diagnostic Imaging

This experienced team of pediatric radiologists, nurses and technologists who understand the unique needs of children
needed a new look to position their image within the demanding healthcare community.